BTS, BLACKPINK, AND THE WORLDWIDE K-POP PHENOMENON: A DEEP DIVE INTO MUSIC, THAT MEANS, AND CULTURAL AFFECT

Introduction K-Pop (Korean Pop) has taken the whole world by storm, with its vibrant mixture of catchy tunes, impressive choreography, and visually putting aesthetics. Two groups which have appreciably contributed to this wave are BTS and BLACKPINK. Equally groups have amassed many enthusiasts around the world, turning into household names not simp